What Softwrap™ LIVE! Offers Authors/Publishers
Softwrap™ LIVE! is a complete digital marketing and distribution system that manages the entire buying and selling process of software. LIVE! is the world's first complete solution for software authors and publishers who wish to securely DISTRIBUTE and SELL their software over the web. It is the virtual answer to Shrink-wrap! Softwrap™ protects products from piracy and allows developers to offer free trials, cross-selling and upgrade options to their end-users. Some of the features available when using Softwrap™ LIVE! are as follows:
An all-in-one software registration, sales and billing system
Multi-language purchase interfaces
Comprehensive coupon tool for cross-selling and marketing opportunities
The Softwrap system also automates the registration, sales and billing of the software over the net for single and multi-user licenses.
Multiple payment options available to clients including PayPal who has over 56 million accounts internationally
How does it work?
It's easy. For example, if you're an author of a software product, the first thing to do is to prepare the software for digital distribution. You simply download and install the free Softwrap™ SDK Wrapper from our website, register yourself as an author, wrap your software and then distribute it via CD/DVD Roms, on magazines and/or within bundling and OEM opportunities as well as over the internet.
Once the software or file is out there, you simply watch your money grow in your control panel on the Softwrap™ website which is available in real-time. End-users will be provided with a fully functional product with a free trial period and a seamless purchase experience when they are ready to buy. This immediate purchasing capability can be made via the web, email or offline by using a toll-free phone number via the Softwrap customer support centre.
How can Softwrap™ LIVE! help software developers?
1. Complete solution:
Softwrap™ LIVE! is a complete web and CD-based distribution and e-commerce solution, providing a comprehensive suite of seamless, secure, Electronic Software Delivery (ESD) services. The most recent release of your complete application can be used as a fully functional product for the trial period you have chosen.
With Softwrap™ LIVE!, no additional download will be required for your customers to buy the software. Softwrap automatically includes encryption & anti-piracy, trial period (by time, number of uses and/or functionality), price settings, fraud control and security, automated purchasing, P2P compatibility and auto-upgrading of your products. "Send-to-a-friend" functionality, multi-lingual and multi-currency capabilities are also included.
Recent developments include dynamic upgrade and cross-selling capabilities which find previous purchases of Softwrapped Software, so that authors can offer their customers the best upgrade/cross-sell available. This upgrade includes three options: Standard, Discounted or Free.
Additional features of the software allow multi-user purchasing, which will enable end–users to buy more than one licence/software application at a time. It also includes the ability to legally store a second copy of the software on your personal computer or to easily transfer the application to any machine. (This can be done online or offline via the customer support desk).
2. Money in the bank:
Softwrap™ LIVE! manages the distribution, sale and revenue collection of the Softwrapped software. As long as the product generates sales and the amount owed to the author exceeds 500($,£,€) , the money will arrive in the author's account every month. As part of this process, your Softwrapped software is tightly integrated into the transaction processing services we provide. The moment your customers decide to purchase your product, buying it is a click or toll-free phone call away. We provide: Merchant Account Aquiring, Credit Card Transaction and Verification, Fraud Control, Clearing and Multi-currency Payments. Alternative transaction processing solutions may also be integrated within our technology if required.
3. Before and After-sales servicing:
Once your Softwrapped software has been installed by trial users, our customer support team goes to work for you. An efficient call centre translates into more sales of your product, which is why we offer a toll-free call center, email support and real-time online account reporting.
4. Tracking and Optimising Sales:
Your unique Softwrap software codes allow you to track sales, as well as collect customer demographics, in real-time. With this crucial market information, you will be able to optimise your sales strategy. Since Softwrap™ LIVE! does not require exclusivity, you are able to compare any other channel that may be available to you and you can monitor your customer acquisition costs and conversion rates.
We provide continuous monitoring services even after your product has been downloaded. This ensures that payments are collected when your software is used beyond it’s trial period and that it is not being misused when copied in the encrypted trial format. We monitor for chargebacks, fraud and hack attempts.